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Specialized Turbo Men's Turbo Levo Comp
$7,739.00
Sure, you could drag your feet and resign yourself to tired dogma while everyone else is having the time of their lives, or you could hop aboard a Turbo Levo Comp and experience the revolution for yourself. We recommend the latter, and that's because we designed the all-new Levo to be a proper trail bike, first and foremost. It takes geo, kinematics, and design cues from our newest trail bikes, like the Stumpjumper, and adds industry-leading tech that gives you the power to ride more trails. New motor? Check. New battery? Check. What are you waiting for? You deserve that Turbo smile. - The completely redesigned alloy Levo frame features an M5 alloy front- and rear-end, an asymmetrical design, and our 29 Trail Geometry, so it's just the right amount of both capable and comfortable. Kinematics of the frame have also been perfected, along with rider-tuned stiffness. Cable routing is all internal, including that of the Command Post IR, while the battery is fully integrated into the down tube, while the minimalist motor is mounted in a more secure, lighter way. - The custom Specialized 2.1 Rx Trail-tuned motor is more efficient, 15% smaller, and 11% lighter than its predecessor. This successfully places it at the top of e-bike motor technology. It has many other features that no other e-bike can touch, like instant engagement, fantastic heat management, a double freewheel design that disengages the gearbox when you hit top speed, and silent, smooth, and consistent output—even at max power. - This Turbo’s new Specialized M2-series battery features a 500Wh capacity. And, of course, still seamlessly integrated inside the frame and is easily removable, too.
Specialized Enduro Comp 650b
$3,119.00 $3,889.00 20% Off
Shred the whole mountain! The all-mountain Specialized Enduro Comp 650B is built to pedal up and absolutely crush it back down. The lightweight yet rugged M5-aluminum frame features 170mm of active, efficient rear suspension and is adorned with a whole slew of sweet components. A plush 170mm-travel RockShox Yari RC fork, a Rockshox Monarch Plus rear shock with AutoSag, and a 1 x 11-speed SRAM drivetrain keeps this rig shredding all over the mountain no matter what the terrain throws at you. And it all charges on 650B Roval Traverse wheels and tubeless-ready Specialized tires that make short work of even the rockiest trails. What's more, the Comp is spec'd with wide Specialized bars and sure-stopping SRAM Guide brakes. Top it all off with Specialized's renowned Body Geometry saddle sitting atop of the Command Post dropper post for more singletrack-railing goodness, and the whole mountain is yours to shred.
Specialized Enduro Elite Carbon 29 6Fattie
$4,839.00 $6,049.00 20% Off
Take your riding to a new level and make the mountain your playground with Specialized's Enduro Elite Carbon 29 6Fattie. This trail machine boasts a FACT 9m carbon chassis and M5 alloy rear end, and is built to pedal up and absolutely crush it back down. A plush 160mm RockShox Lyrik fork keeps things dialed up front, while a RockShox Monarch Plus drives the efficient 165mm rear suspension to devour everything out back. SRAM's GX 1 x 11-speed drivetrain is on call for the pedaling department, while 29-inch Roval Traverse wheels shod with beefy tubeless-ready rubber give you the green light to slay any corner you come across. Specialized has made the Enduro compatible with their 27.5+ 6Fattie wheel system, so you'll always be ready for the trail ahead. Top it all off with Specialized's renowned Body Geometry saddle, a properly wide bar, and Specialized's Command Post IRcc, and you've got a rig that's just waiting to get you to a new level.
Specialized Men's Stumpjumper Comp Carbon 29 - 12-Speed
$5,589.00
Don't worry, S-Works doesn't get to have all of the fun—the new Stumpjumper Comp Carbon 29 features the same frame as the S-Works, with a full 11m carbon chassis and rear-end. Only here, we've included a solid list of no-fuss components, including a SRAM NX Eagle 12-speed groupset for the everyman's budget. Our design goal for the new Stumpjumper was simple—build the ultimate trail bike, one that feels telepathic. And it turns out that this feeling all comes down to stiffness. Think of it this way: when the frame's telling your hands one thing and your feet another, your brain gets confused with the imbalance and the bike feels unstable. In order to fix this, we had to get to work on dialing-in the materials, shapes, and the layout. We started by creating our own mountain-specific stiffness test, and then we looked at the layout with Finite Element Analysis (FEA) to see where we could get the biggest stiffness improvements. This led to a big discovery: The Large and X-Large frames needed more front-end stiffness while the Smalls and Mediums were just fine. We were able to create a frame design that was 20% more efficient. And in the end, this proved to be one of the lightest trail frames on the market, today. When designing the frame with the stiffness targets being a main goal, we developed a radical new sidearm design. The front-end and rear-end are connected at three points, and the sidearm helps keep all these points super stiff and connected, all while taking about 100 grams out of the rear-end. More explicitly, this minimizes frame flex when the rear suspension is active. We continued down the suspension path with a custom Rx Trail Tune on both the fork and rear shock. Suspension performance is highly dependent on frame, wheel, and rider size, so we use our Rx Tune to get each bike to land in the middle of the adjustment spectrum, and this gives you the biggest possible range to fine-tune your ride. Another focal point of the tune was matching the suspension characteristics between wheel sizes—we developed a specific Rx Tune for each platform. So, no matter what wheel size you prefer, you'll get perfectly linear suspension. Steps were also taken to make this bike easy to live with. Threaded bottom brackets make a triumphant return, and we made room for up to a 3.0" tire. You're also free to run whatever aftermarket rear shock you want, since we're using standard metric shocks. We revamped the SWAT box, too, making it sleeker, lighter, and with more volume. And customization is furthered with a Flip Chip that lets you to dial-in your Stumpy to your riding style. Switch it from High to Low and it drops your bottom bracket 6mm and slackens the head tube by half-a-degree. Little details also jump out to surprise you, like a newly designed ribbed chainstay protector that makes chain slap a thing of the past and nearly silences the drivetrain. Lastly, we seriously couldn't make cable routing any easier on carbon models. Full tubes can be found throughout the carbon frame, so all you have to do is push the cable and it'll come out the other end. No more lazy loop, hidden stashes of magnets, pokey spokes, or pillows to cry in. The build on this Comp model comes with a list of components that deliver undeniable quality, like a 12-speed SRAM NX Eagle drivetrain, SRAM Guide R disc brakes, FOX front and rear suspension, and Roval Traverse 29 wheels. - The Stumpjumper's asymmetrical, FACT 11m carbon fiber construction is lightweight, stiff, and ready to take on the trail. It's built off our 29 Trail Geometry, so it's just the right amount of both capable and comfortable. And with SWAT integration in the down tube, a threaded BB, easy cable routing, and an all-new chain silencer, it's ready for anything the trail, or you, throw at it. - The FOX DPS Performance rear shock features our Rx Trail Tune, ensuring that no matter the wheel or frame size, your bike is dialed-in perfectly. - SRAM's 12-speed NX Eagle groupset features a wide gear range that delivers climbing and descending efficiency in spades.
Specialized Men's Stumpjumper EVO Comp Alloy 29
$4,769.00
Let's get something clear—the Stumpjumper EVO Comp Alloy 29 isn't a "normal" trail bike. It's built to get gnarly, and there's no real way around that. It has a slacked-out front-end and a longer top tube, so the EVO has heavier steering, exceptional front-end traction, and it begs you to boost every lip and do cutties as often as possible. And with all the speed that 29ers are known for, you're going to be able to bomb down trails that you thought you couldn't touch without a full-blown DH rig. When the goin' gets rowdy, the rowdy get goin'. What exactly is "EVO" for? EVO is for the shredders—the gnarliest trail riders who live for gravity riding. Big drops, huge kickers, rocks, roots—whatever you throw at it, the Stumpjumper EVO can handle it. EVO uses the same style-specific sizing that's featured on our Demo. This sizing lets you choose the bike that fits the way you ride—not just by the seat tube measurement like with most bikes—and it narrows things down to two sizes, S2 and S3. These are longer, lower, slacker, and have seat tube and head tube heights that allow you to choose the size that best suits your style and terrain. Our other design goal was simple—build the ultimate trail bike, one that feels telepathic. And it turns out that this feeling all comes down to stiffness. Think of it this way: when the frame's telling your hands one thing and your feet another, your brain gets confused with the imbalance and the bike feels unstable. In order to fix this, we had to get to work on dialing-in the materials and shapes. We continued down the suspension path with a custom Rx Trail Tune on both the fork and rear shock. Suspension performance is highly dependent on frame, wheel, and rider size, so we use our Rx Tune to get each bike to land in the middle of the adjustment spectrum, and this gives you the biggest possible range to fine-tune your ride. Another focal point of the tune was matching the suspension characteristics between wheel sizes—we developed a specific Rx Tune for each platform. So, no matter what wheel size you prefer, you’ll get perfectly linear suspension. Steps were also taken to make this bike easy to live with. Threaded bottom brackets make a triumphant return, and we made room for up to a 3.0" tire. You're also free to run whatever aftermarket rear shock you want, since we're using standard metric shocks. And customization is furthered with a Flip Chip that lets you to dial-in your Stumpy to your riding style. Switch it from High to Low and it drops your bottom bracket 6mm and slackens the head tube by half-a-degree. Little details also jump out to surprise you, like a newly designed ribbed chainstay protector that makes chain slap a thing of the past and nearly silences the drivetrain. The build here keeps the "EVO" theme going, with ready-to-shred parts like a FOX DPX2 rear shock (140mm of travel), FOX Rhythm 36 fork (150mm of travel), SRAM Code R brakes, and Roval Traverse 29 alloy wheels. And when you top it off with SRAM's NX Eagle drivetrain, you'll have no problem getting it to the top of the runs, either. - With its M5 alloy frame, 29 Trail EVO geometry, and 140mm of travel, the Stumpjumper EVO Alloy has been purpose-built to shred the most gravity-defying trails. - A FOX 36 Rhythm fork handles suspension duties up front, with stiff stanchions and plenty of adjustability. - The SRAM Code R brakes, with their four-piston calipers, bring some of the best stopping power out there. So, when that hard right turn or mid-trail feature sneaks up sooner than you thought, you'll still have time to scrub some speed.
Specialized Men's Stumpjumper Expert 29
$6,919.00
Ever had a ride that felt more like an experience than just a ride? Us, too, and we've been chasing that feeling ever since. With the Stumpjumper Expert 29, we've bottled up that feeling and put into a radical new frame design that's so in-tune with the trail, the bike feels like an extension of your body. Seriously, it's going to make you rethink how a trail bike should ride. - The Stumpjumper's asymmetrical, FACT 11m carbon fiber construction is lightweight, stiff, and ready to take on the trail. It's built off our 29 Trail Geometry, so it's just the right amount of both capable and comfortable. And with SWAT integration in the down tube, a threaded BB, easy cable routing, and an all new chain silencer, it's ready for anything the trail, or you, throw at it - With three different compression adjustments—open/pedal/lock—incredible damping performance, and our Rx Trail Tune, the RockShox Deluxe RT3 perfectly complements the Stumpjumper - RockShox's Pike is known for its trail performance, and the RC found here has stiff stanchions, a Charger damper, and plenty of sensitivity
Specialized Rhyme Comp Carbon 650b
$3,635.00 $5,119.00 29% Off
Question: What do you get when you take a carbon trail bike with 150mm of travel and optimize every aspect for a woman who shreds? Answer: Specialized's Rhyme Comp Carbon 650B. The FACT carbon frame features an aggressive geometry, a slack head angle, and a low bottom bracket. The RockShox Monarch shock is custom tuned for smaller riders and the 150mm-travel RockShox Yari fork lets you push your limits. The Comp Carbon features Specialized's innovative SWAT Door, a downtube compartment with room for tools, a tube, and a pump, so you can leave the bulky pack at home and still have everything you need. Rounding out the build is a SRAM 1 x 11-speed drivetrain, SRAM Guide R brakes, and burly Roval Traverse wheels. Every component and touchpoint of the bike, from handlebars to saddle to crankarm length, is tailored to both women and rider size. With all that great technology, the only question you'll have left to answer is "What rhymes with 'chicked'?"
Specialized Stumpjumper Comp Alloy 27.5
$3,099.00 $3,689.00 16% Off
When you need to blend ruggedness, efficiency, and downright nimbleness into one trail bike, it's pretty damn hard to beat the confident construction of an alloy frame like the Stumpjumper Comp Alloy 27.5. It features an M5 alloy construction that's lightweight, durable, and plenty stiff and compliant, while SRAM's most durable one-by components have been hand-selected to ensure that you get the most performance over rugged terrain possible. Furthering this, you'll also find a FOX FLOAT Rhythm fork with 150mm of travel up front, a custom-tuned RockShox Monarch RT3 at the rear, and powerful SRAM Guide R brakes. And when you factor in our proprietary Rx Trail Tune at the shock, plus an aggressive, trail-eating geometry that features absurdly short chainstays, a roomy top tube, a low bottom bracket, and a slacked out front end, you get a nimble trail bike that you can be confident in, season after season. - M5 alloy Trail Chassis with Stumpjumper FSR rear end blends durability, stiffness, and light weight, while 150mm of travel Trail Geometry provide more than capable handling. - The FOX 34 fork features 150mm of plush travel to take on big hits and bumpy terrain with supreme confidence and efficiency. - SRAM's 11-speed GX Eagle drivetrain, with Race Face Aeffect crank, features a wide gear range that delivers climbing and descending efficiency in spades. On top of this, the one-by setup is notorious for being next to impossible to drop a chain with, plus it provides a significant weight savings in comparison to a standard two-by setup.
Specialized Women's Stumpjumper Comp 27.5 12-Speed
$3,999.00
True—life is full of compromises. But on the trail, we're adamant believers that you should never have to 'settle'—especially with alloy frames. Nothing is more tried and true, right? That's why our Women's Stumpjumper Comp Alloy 27.5 with SRAM NX Eagle goes above and beyond to provide you with the ride of your life. Every touchpoint is tailored for female riders, while the frame shatters every rule in the design book with a total disregard for proprietary nonsense, a revolutionary new asymmetrical frame, and custom shock tunes exclusively for women. Our design goal for the new Stumpjumper was simple—build the ultimate trail bike, one that feels telepathic. And it turns out that this feeling all comes down to stiffness. Think of it this way: when the frame's telling your hands one thing and your feet another, your brain gets confused with the imbalance and the bike feels unstable. In order to fix this, we had to get to work on dialing-in the material and shapes. We continued down the suspension path with a custom Rx Trail Tune on both the fork and rear shock. Suspension performance is highly dependent on frame, wheel, and rider size, so we use our Rx Tune to get each bike to land in the middle of the adjustment spectrum, and this gives you the biggest possible range to fine-tune your ride. Another focal point of the tune was matching the suspension characteristics between wheel sizes—we developed a specific Rx Tune for each platform. So, no matter what wheel size you prefer, you’ll get perfectly linear suspension. Steps were also taken to make this bike easy to live with. Threaded bottom brackets make a triumphant return, and we made room for up to a 3.0'' tire. You're also free to run whatever aftermarket rear shock you want since we're using standard metric shocks. And customization is furthered with a Flip Chip that lets you to dial-in your Stumpy to your riding style. Switch it from High to Low and it drops your bottom bracket 6mm and slackens the head tube by half-a-degree. Little details also jump out to surprise you, like a newly designed ribbed chainstay protector that makes chain slap a thing of the past and nearly silences the drivetrain. The build on this Comp model comes with a list of components that deliver undeniable quality, like a SRAM NX Eagle drivetrain, SRAM Guide R disc brakes, FOX front and rear suspension, and Roval Traverse 27.5 wheels. - The completely redesigned alloy Stumpjumper frame features an M5 alloy front- and rear-end, an asymmetrical design, and our 27.5 Trail Geometry, so it's just the right amount of both capable and comfortable. - The FOX DPS Performance rear shock features our Rx Women's Tune, ensuring that no matter the wheel or frame size, your bike is dialed-in perfectly. - SRAM's 12-speed NX Eagle groupset features a wide gear range that delivers climbing and descending efficiency in spades.
Norco Aurum HSP2
$6,499.00
The Aurum HSP was designed with a single purpose: to be the fastest downhill bike Norco has ever made. As an integral bike within Norco’s Race Development Program, the Aurum HSP’s proprietary design was developed and tested by Norco engineering in conjunction with the Norco Factory Racing Team. After a full year of testing and riding, including a complete UCI World Cup Downhill season, the result is a no-compromise DH race machine that delivers superior grip and control, capable of taking on the toughest tracks in the world. The Aurum HSP2 rides on a RockShox Boxxer RC fork paired with a custom-tuned Super Deluxe RC Coil shock for absolute confidence when charging through increasingly difficult DH courses. SRAM's GX DH 7-speed drivetrain puts dependable shifting at your fingertips, while Code R 4-piston brakes have great lever feel and tons of power to help you make your fastest times. Wide WTB rims and Maxxis Minion tires, a Race Face bar, and stem combo, and E13 LG1+ chainguide complete this race-ready rig.
Norco Fluid 2.2
$1,999.00
Norco's Fluid 2.2 brings all the fun and trail capability of the Fluid series to smaller riders. They'll carve on the lightweight, stiff aluminum frame with 95mm of rear wheel suspension and 20-inch wheels. The RST fork up front keeps 60mm of suspension tucked between your youngster and the rocks for a smooth, comfortable ride. A 1x10 speed Shimano drivetrain supplies ample gearing to conquer any hill, packing the same technology and lightweight as you'll find on full-size bikes. Hydraulic disc brakes from Tektro bring all the modulation and stopping power they'll need to handle the rougher stuff, and Norco supplies a quality handlebar, stem, and saddle, all proportioned for smaller riders to tie the ribbon on the package.
Norco Fluid FS 1
$3,599.00
For the next-generation Fluid Full Suspension, we started with a clean slate and set out to design our new favorite, no-compromise full-suspension trail bike for hitting that perfect ribbon of singletrack, rolling that mossy slab, or popping that root to the next turn. With its confidence-inspiring geometry, playful ride handling, incredible suspension feel and unmatched fun factor, the Fluid FS will take your trail riding experience to the next level.
Norco Fluid FS 1 Women's
$3,599.00
For the next-generation Fluid Full Suspension, we started with a clean slate and set out to design our new favorite, no-compromise full suspension trail bike for hitting that perfect ribbon of singletrack, rolling that mossy slab, or popping that root to the next turn. With its confidence-inspiring geometry, playful ride handling, incredible suspension feel and unmatched fun factor, the Fluid FS will take your trail riding experience to the next level.
Norco Fluid FS 2
$2,999.00
For the next-generation Fluid Full Suspension, we started with a clean slate and set out to design our new favorite, no-compromise full suspension trail bike for hitting that perfect ribbon of singletrack, rolling that mossy slab, or popping that root to the next turn. With its confidence-inspiring geometry, playful ride handling, incredible suspension feel and unmatched fun factor, the Fluid FS will take your trail riding experience to the next level.
Norco Fluid FS 2 Women's
$2,999.00
For the next-generation Fluid Full Suspension, we started with a clean slate and set out to design our new favorite, no-compromise full suspension trail bike for hitting that perfect ribbon of singletrack, rolling that mossy slab, or popping that root to the next turn. With its confidence-inspiring geometry, playful ride handling, incredible suspension feel and unmatched fun factor, the Fluid FS will take your trail riding experience to the next level.
Norco Fluid FS 26
$2,199.00
Norco's Fluid FS 26 doesn't discriminate: shorter riders deserve super-capable mountain bike performance! With Norco's nimble geometry, super-responsive aluminum frame, 120mm of plush rear suspension and 26-inch wheels, this trail bike is quick, capable, and most importantly, more fun than a barrel full of monkeys. Although, sometimes the "fun" of monkeys in a barrel is questionable. Experience precision shifting with the Shimano 10-speed drivetrain, and powerful braking thanks to the Tektro hydraulic disc brakes. This do-it-all ride also boasts reliable WTB rims, grippy Maxxis knobbies and a spread of Norco's durable aluminum components.
Norco Fluid FS 3
$2,699.00
For the next-generation Fluid Full Suspension, we started with a clean slate and set out to design our new favorite, no-compromise full suspension trail bike for hitting that perfect ribbon of singletrack, rolling that mossy slab, or popping that root to the next turn. With its confidence-inspiring geometry, playful ride handling, incredible suspension feel and unmatched fun factor, the Fluid FS will take your trail riding experience to the next level.
Norco Fluid FS 3 Women's
$2,699.00
For the next-generation Fluid Full Suspension, we started with a clean slate and set out to design our new favorite, no-compromise full suspension trail bike for hitting that perfect ribbon of singletrack, rolling that mossy slab, or popping that root to the next turn. With its confidence-inspiring geometry, playful ride handling, incredible suspension feel and unmatched fun factor, the Fluid FS will take your trail riding experience to the next level.
Norco Fluid FS 4
$2,099.00
For the next-generation Fluid Full Suspension, we started with a clean slate and set out to design our new favorite, no-compromise full suspension trail bike for hitting that perfect ribbon of singletrack, rolling that mossy slab, or popping that root to the next turn. With its confidence-inspiring geometry, playful ride handling, incredible suspension feel and unmatched fun factor, the Fluid FS will take your trail riding experience to the next level.
Norco Fluid FS2 + Women's
$2,299.00
From punchy climbs and technical trails, to carving through fast and flowy singletrack—the Fluid FS2+ Women's can handle it all. Thanks to an efficiently-designed 130mm suspension system that features a Suntour XCM fork and Monarch R rear shock, the Fluid FS+ maintains composure through rough terrain so you can stay with the flow. Wide tubeless-ready Alex rims wrapped in super-grippy mid-fat tires increase control for confident maneuvering, and the TranzX dropper seatpost allows you to lower your seat and center of gravity for unbeatable stability on high-speed descents. A simple 1x10 drivetrain by Shimano produces snappy shifts and keeps weight and maintenance low, too.
Norco Fluid FS2+
$2,299.00
From punchy climbs and technical trails, to carving through fast and flowy singletrack—the Fluid FS2+ can handle it all. Thanks to an efficiently-designed 130mm suspension system that features a Suntour XCM fork and Monarch R rear shock, the Fluid FS+ maintains composure through rough terrain so you can stay with the flow. Wide tubeless-ready Alex rims wrapped in super-grippy mid-fat tires increase control for confident maneuvering, and the TranzX dropper seatpost allows you to lower your seat and center of gravity for unbeatable stability on high-speed descents. A simple 1x11 drivetrain by Shimano produces snappy shifts and keeps weight and maintenance low, too.
Norco Optic A1
$4,099.00
The Optic Aluminum delivers all the features and high-end components of its carbon counterpart, but in a premium aluminum frame. Its trail-specific geometry and suspension kinematics offer a balance of traction and efficiency on punishing climbs and complete control and stability on high-speed descents. The Optic Aluminum is all you need to push your limits on the next trail.
Norco Optic A1 Women's
$4,099.00
The Optic Aluminum delivers all the features and high-end components of its carbon counterpart, but in a premium aluminum frame. Its trail-specific geometry and suspension kinematics offer a balance of traction and efficiency on punishing climbs and complete control and stability on high-speed descents. The Optic Aluminum is all you need to push your limits on the next trail.
Norco Optic A1 Women's
$4,199.00
Norco's Optic is all about seeing trails in a new light, so take that harder line, hit that hip, and enjoy an enhanced perspective of your favorite old trails. The Optic A1 Women's floats over rocks and roots with Fox and RockShox driven suspension. Tubeless-ready wheels equipped with grippy Schwalbe tires are take on every berm, bump, and braided patch of roots without hesitation. The 1 x 11-speed Shimano XT drivetrain is fast, light, and incredibly reliable. Before you drop in to the next chunky descent, go ahead and lower the JD TransX dropper post so you stay low and controlled. And if the gnar starts to get the best of you, rely on Shimano Deore hydraulic brakes to provide positive, modulated stopping power no matter the trail. The Optic A1 Women's is polished off with Norco cockpit components, lock-on grips, and an SDG saddle, sure-fire accessories that'll keep you pinning it all day long.
Norco Optic C1
$6,499.00
The Optic Carbon is a fast-pedaling trail bike that rides with just the right mix of cross-country efficiency and all-mountain capability. Ride faster, with more control, and complete confidence – the Optic gives you a whole new perspective on the trail and is the ideal bike for all-day trail adventures.
Norco Optic C1
$5,739.00
Norco's Optic C1 is an eye-opening perspective on trail bike capability. The Optic is a fast-pedaling trail bike that rides with just the right mix of Cross Country efficiency and All-Mountain playfulness. Buff singletrack? A forest of off-camber roots? Punchy climbs and chunky descents? Yes, yes, and yes; all things are possible with dialed A.R.T. suspension powered by a Fox Factory Float DPS shock and Pike RTC fork. Roll loud and proud on fast-moving, tubeless-ready DT Swiss wheels dressed in super tacky Maxxis tires that grip through loose, high-speed berms. SRAM's Eagle XO/XX drivetrain and a carbon SRAM Eagle crank offers smooth shifting, impressive chain retention, and a wide gear range. And let's not forget the rest of the bike: an SDG Duster saddle, Ergon grips, and RaceFace handlebar and stem keep those contact points happy; SRAM Guide Ultimate disc brakes keep you in control; and a RockShox Reverb Stealth dropper post lets you get rad on all your favorite descents.
Norco Optic C1 Women's
$6,499.00
The Optic Carbon is a fast-pedaling trail bike that rides with just the right mix of cross-country efficiency and all-mountain capability. Ride faster, with more control, and complete confidence – the Optic gives you a whole new perspective on the trail and is the ideal bike for all-day trail adventures.
Norco Optic C2
$4,199.00
The Optic Carbon is a fast-pedaling trail bike that rides with just the right mix of cross-country efficiency and all-mountain capability. Ride faster, with more control, and complete confidence – the Optic gives you a whole new perspective on the trail and is the ideal bike for all-day trail adventures.
Norco Optic C2 Women's
$4,199.00
The Optic Aluminum delivers all the features and high-end components of its carbon counterpart, but in a premium aluminum frame. Its trail-specific geometry and suspension kinematics offer a balance of traction and efficiency on punishing climbs and complete control and stability on high-speed descents. The Optic Aluminum is all you need to push your limits on the next trail.
Norco Optic C7.2
$3,399.50
Call your boss and tell him you've got a seeing problem. You just can't see how you can stop shredding trails on Norco's Optic Carbon 7.2. Buff singletrack? A forest of off-camber roots? Punchy climbs and smooth descents? Yes, yes, and yes; all things are possible with 120mm of dialed A.R.T. suspension powered by Fox's Float DPS shock and Float 34 fork. 27.5-inch Easton wheels and a pair of super tacky Schwalbe tires keep you glued to the trail through high-speed berms. The 11-speed Shimano XT drivetrain offers smooth shifting and reliability. Since everybody loves options, the Optic 7.2 features a RaceFace Turbine crank and includes both a 32-tooth Cinch single chainring and a Boost-compatible 36/26 2x chainring setup. And let's not forget the rest of the bike: an SDG Circuit saddle, Norco lock-on grips, and RaceFace handlebar and stem keep those contact points happy; sure-stopping Shimano XT disc brakes give you plenty of modulation; and a RockShox Reverb dropper post so you can stay loose and in control through your favorite rock garden.
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