BIKE

Norco’s Run Bikes are the perfect way for little ones to learn the basics and develop a love of riding. Featuring 10-inch air tires and a lightweight aluminum frame with lower standover to fit smaller riders, kids can start riding early and often. LIGHTWEIGHT FRAME AND COMPONENTS Our run bikes come complete with and aluminum frame and size scaled tubing to help little ones learn to stop when the time is right. QUALITY FEATURES AND TOUCH POINTS The premium components list is large on these little run bikes including stainless steel spokes, a quality lightweight saddle and soft krayton rubber grips. GEOMETRY AND FIT Designed with a low standover height and new drop outs for our littles to easily climb on and off and build skills and confidence. ALUMINUM QR SEATPOST CLAMP As your little one grows - the quick release seat post clamp will come in handy as it allows for easy adjustment of seat height for kids that want to get up and go!

Norco’s Run Bikes are the perfect way for little ones to learn the basics and develop a love of riding. Featuring 12-inch air tires and a lightweight aluminum frame with lower standover to fit smaller riders, kids can start riding early and often. As your little ripper discovers their need for speed, they can get used to controlling it with the easy-to-use rear v-brake and small lever with reach adjust. LIGHTWEIGHT FRAME AND COMPONENTS Our run bikes come complete with and aluminum frame, size scaled tubing and a rear hand brake on our 12-inch models to help little ones learn to stop when the time is right. QUALITY FEATURES AND TOUCH POINTS The premium components list is large on these little run bikes including stainless steel spokes, a quality lightweight saddle and soft krayton rubber grips. EASY TO USE BRAKES Wee ones riding the 10-inch Ninja and Mermaids will get used to controlling their riding with their feet or move up to hand brakes on the 12-inch run bikes with the easy-to-use rear v-brake with a small brake lever with reach adjust. GEOMETRY AND FIT Designed with a low standover height and new drop outs for our littles to easily climb on and off and build skills and confidence. ALUMINUM QR SEATPOST CLAMP As your little one grows - the quick release seat post clamp will come in handy as it allows for easy adjustment of seat height for kids that want to get up and go!

A great first bike, Specialized's Boy’s Hotrock 12 Coaster is a cool way to get kids started. Its lightweight aluminum frame makes pedaling easy and the quality construction ensures you'll be able to hand this tot rod down. Plus, the comfortable saddle, grippy tires, easy-to-use coaster brake and strong steel training wheels make the Hotrock great fun to learn on.

Norco's 16" Roller mountain bikes are perfect for getting your 4- to 5-year-old youngster riding trails and having fun. These bikes feature Norco's rugged but lightweight aluminum frame, 16-inch wheels, and quality components across the board. With front and rear hand brakes, young riders can confidently get rolling and dependably stop. They'll love the eye-catching colors and comfortable seat as they experience two-wheeled fun and freedom. LIGHTWEIGHT FRAME AND COMPONENTS Lightweight aluminum frames with size-scaled tubing have been carefully fitted with the lightest components possible for a better ride experience. EASY ACCESS BRAKES Easy braking with small levers and reach adjust on select bikes fit small hands so riders can get used to hand brakes as early as possible. QUALITY FEATURES AND TOUCH POINTS Premium components, such as stainless steel spokes, quality lightweight saddles, krayton rubber grips and Jr. BMX pedals have been selected for durability, safety and long-lasting performance.

Norco's 14" Coaster mountain bikes are perfect for getting your 3 to 4-year-old youngster riding trails and having fun. These bikes feature Norco's rugged but lightweight aluminum frame, 14-inch wheels, and quality components across the board. With a familiar coaster brake and rear hand brake on the Coaster, young riders can confidently get rolling and dependably stop. They'll love the eye-catching colors and comfortable seat as they experience two-wheeled fun and freedom. - Lightweight alloy frame - Kid-sized components - Coaster brake with rear hand brake - MTB tread tires - Training wheels included

Norco's 16" Coaster mountain bikes are perfect for getting your 4 to 5-year-old youngster riding trails and having fun. These bikes feature Norco's rugged but lightweight aluminum frame, 16-inch wheels, and quality components across the board. With a familiar coaster brake and rear hand brake on the Coaster, young riders can confidently get rolling and dependably stop. They'll love the eye-catching colors and comfortable seat as they experience two-wheeled fun and freedom. - Lightweight alloy frame - Kid-sized components - Coaster brake with rear hand brake - MTB tread tires - Training wheels included

Norco's 20-inch Roller all-purpose mountain bikes are perfect for getting your 5- to 8-year-old youngster riding trails and having fun. These bikes feature Norco's rugged but lightweight aluminum frame, 20-inch wheels, and quality components across the board. With front and rear hand brakes, young riders can confidently get rolling and dependably stop. They'll love the eye-catching colors and comfortable seat as they experience two-wheeled fun and freedom. GEOMETRY AND FIT Low top tube standover heights and shorter chainstay lengths give us the ability to fit smaller children on bikes with larger wheels, while short stems and wide bars add stability, making it easier than ever for young riders to build skills and confidence. EASY TO USE BRAKES AND SHIFTERS We’ve added small levers and reach adjust to fit small hands so youngsters can learn how to use hand brakes quickly. Brakes are easy to use inspiring confidence so they can get used to using hand brakes at a younger age. QUALITY FEATURES AND TOUCH POINTS The premium components list is large on these bikes including stainless steel spokes, a quality lightweight saddle, soft krayton rubber grips. Jr. BMX pedals were specifically selected for durability, safety, and long lasting performance. LIGHTWEIGHT FRAME AND COMPONENTS Our 20-inch all-purpose mountain bikes come complete with size scaled tubing and are carefully fitted with the lightest components for optimal responsiveness and overall ride experience.

When you're a kid, riding a bike is the ultimate form of freedom. The Makena is the perfect starter bike for your little cyclist. This kid-friendly frame features 20" wheels with chubby 2.6" tires for excellent traction, Samox Cranks with a 28-tooth chainring, and low standover to make it friendly for the littles, while a 1x drivetrain allows for single-handed shifting and makes it an awesome first "real" bike. Kona 6061 Aluminum Kona 7005 and 6061 Aluminum alloys are used extensively throughout our fleet of mountain and asphalt bicycles. Tough, durable, and light alloys, both Kona 7005 and 6061 deliver fantastic, reliable performance that lasts for thousands of rides. Much of our 7005/6061 tubing is butted and/or formed, meaning the tubing's wall thickness can be increased or decreased as well as shaped, so we can fine-tune a particular frame's strength and ride characteristics depending on its intended application. Internal Headset Bearing cups are actually pressed into the frame and are easily removable. An internal headset also reduces stack height, so the height of the stem and bars are more adjustable, giving the rider the best fit possible.

The 2.3 features a lightweight X6 aluminum frame and rigid fork built with off-road capability with quality design and materials to make riding easy for your 6- to 10-year-old. It's built to stand up to hard use by multiple children and spend more time on the trail and less in the shop. With its Shimano Tourney 6-speed Revoshift shift system providing crisp, reliable shifts, and Tektro linear-pull rim brakes to help control their speed and keep them out of trouble, the Storm 2.3 will help your little ripper get the most from every ride, outside in the real world, where they can start the adventure of a lifetime on two wheels! - Lightweight aluminum frame with low standover & rigid fork - Shimano 6-speed drivetrain w/Revoshift - Tektro v-brakes w/short reach levers - Fast rolling tires for cruising the neighborhood

Kids move fast, and grow faster. At times, it can seem like there's a small window for the perfect bike fit. The right bike for a young rider is a delicate balance between too small, too big, and a short-lived just right. If we're going to inspire the next generation of riders, we need to keep kids comfortably riding longer. The Jett is designed so that you'll never fear the growth spurts. We did our homework to understand how kids grow—spoiler alert, kids' arms and legs grow more rapidly than their torso. We took to the books and designed a bike with child-specific touch points that withstand the development of young riders. The Jett is uniquely adjustable, perfectly proportional, and child-liftable, you'll always be set to Jett. The Jett Single Speed features an adjustable handlebar that allows kids to fine tune reach as their arms grow. The narrower saddle and grips were informed by a Retul study on kids to be the appropriately size, with handbrakes on both the 16-inch and 20-inch. And what's more, we designed the frame and reviewed every component to make the Jett one of the lightest bikes on the market. You're going to have to beg them to get off this bike. - We designed the Jett Single Speed to be uniquely adjustable with longer seatposts and adjustable handlebars so kids can dial-in the perfect riding position as they grow. - Every detail of the Jett Single Speed, including the 130mm Bridge saddle, narrower-diameter grips, and short-reach, tool-less adjustable brake levers, was informed by Retul data from a kids' research group to be perfectly proportional for young riders. - A lightweight bike is simply more fun and the Jett Single Speed's all-new A1 aluminum frame, alloy fork, Pathfinder tires, and single-speed drivetrain make it one of the lightest kids' bikes on the market.

Kids move fast, and grow faster. At times, it can seem like there's a small window for the perfect bike fit. The right bike for a young rider is a delicate balance between too small, too big, and a short-lived just right. If we're going to inspire the next generation of riders, we need to keep kids comfortably riding longer. The Jett is designed so that you'll never fear the growth spurts. We did our homework to understand how kids grow—spoiler alert, kids' arms and legs grow more rapidly than their torso. We took to the books and designed a bike with child-specific touch points that withstand the development of young riders. The Jett is uniquely adjustable, perfectly proportional, and child-liftable—they'll always be set to Jett. The Jett Multispeed features an adjustable handlebar that allows kids to fine tune reach as their arms grow. The 2-hole position cranks combined with longer seat tubes give plenty of flexibility to dial-in the optimal pedaling position. And what's more, we designed the frame and reviewed every component to make the Jett one of the lightest bikes on the market. You're going to have to beg them to get off this bike. - We designed the Jett Multispeed to be uniquely adjustable with 2-hole position cranks, adjustable handlebars, and longer seatposts so kids can dial-in the perfect riding position as they grow. - Every detail of the Jett Multispeed—including the 130mm Bridge saddle, narrower-diameter grips, and short-reach, tool-less adjustable brake levers—was informed by Retul data from a kids' research group to be perfectly proportional for young riders. - A lightweight bike is simply more fun and the Jett Multispeed's all-new A1 aluminum frame, alloy fork, Pathfinder tires, and 7-speed drivetrain make it one of the lightest kids' bikes on the market.

Better performance. Better value. Better Rockhopper. By tapping the fit and handling advantages of pairing each rider with their ideal wheel size and suspension that works its hardest for everyone thanks to our size-specific Rx Tune, we've baked in added performance to the all-new Rockhopper without dialing up the price. Shimano and MicroSHIFT team up for drivetrain duties with a robust 2x8 drivetrain that can handle everything you throw down, while confident braking from Radius CX7 mechanical disc brakes seals the deal of the century. - A heart of gold, the Rockhopper's lightweight yet durable Premium A1 Aluminum frame features butted aluminum tubes in order to keep weight low and strength high, all while providing increased standover clearance, slick internal cable routing, and dropper-post compatibility. With the goal of making sure that the Rockhopper offers both the best fit and best performance for every person, no matter their measure, we've paired each Rockhopper frame size with the optimal wheel size. The result is a Rockhopper to fit every rider and the assurance that every Rockhopper is rolling on the best-handling wheel for its frame size. - With Rx Tune on Rockhopper, the SR Suntour XCE brings size-specific travel and spring rates to the show in a performance that’s sure to impress while also ensuring consistent geometry, handling, and suspension performance, regardless of frame size. - Radius CX-7 disc brakes offer confident, consistent braking in any trail condition. - A durable Formula freehub and SunRace 8-speed cassette keep you rolling smoothly without putting up a fuss.

Better performance. Better value. Better Rockhopper. By tapping the fit and handling advantages of pairing each rider with their ideal wheel size and suspension that works its hardest for everyone thanks to our size-specific Rx Tune, we've baked in added performance to the all-new Rockhopper without dialing up the price. Shimano and MicroSHIFT team up for drivetrain duties with a robust 2x8 drivetrain that can handle everything you throw down, while confident braking from Radius CX7 mechanical disc brakes seals the deal of the century. - A heart of gold, the Rockhopper's lightweight yet durable Premium A1 Aluminum frame features butted aluminum tubes in order to keep weight low and strength high, all while providing increased standover clearance, slick internal cable routing, and dropper-post compatibility. With the goal of making sure that the Rockhopper offers both the best fit and best performance for every person, no matter their measure, we've paired each Rockhopper frame size with the optimal wheel size. The result is a Rockhopper to fit every rider and the assurance that every Rockhopper is rolling on the best-handling wheel for its frame size. - With Rx Tune on Rockhopper, the SR Suntour XCE brings size-specific travel and spring rates to the show in a performance that’s sure to impress while also ensuring consistent geometry, handling, and suspension performance, regardless of frame size. - Radius CX-7 disc brakes offer confident, consistent braking in any trail condition. - A durable Formula freehub and SunRace 8-speed cassette keep you rolling smoothly without putting up a fuss.

The Storm 5 picks up where road, gravel, and hybrid bikes can't go—fatter tires, off-road-oriented progressive design, and features that'll give you the chance to explore what mountain biking is all about. With a comfortable, capable off-road design, the 6061 aluminum frame is off-road worthy, and capable of leading a double life on city streets and park paths. Designed with our holistic approach to fit and geometry, the Storm 5’s longer reach, slacker head tube angle and steep seat tube angle provides more powerful, efficient pedaling, increased climbing traction and added grip and control when descending. Complementing its 100mm of SR Suntour XCE28 fork travel is a solid, reliable Shimano Tourney EZ-Fire 21 speed drivetrain, so you can always find the right gear and spend less time at the shop. The mechanical disc brakes provide controllable power for confident, safe stops on and off of the road. Progressive Design - The Storm uses Norco's holistic approach to fit and geometry to achieve its nimble, confident trail performance. The unique combination of longer reach, slacker head tube angle and steep seat tube angle provides a more forward weight distribution within a longer wheelbase. This allows more powerful, efficient pedaling, increased climbing traction and added grip and control when descending to help make the most of every ride. 100mm Travel Suspension Fork - Each Storm features 100mm of front suspension travel – the perfect amount for off-road adventure and exploration, without feeling like you're carrying around extra weight or bulk when you don't need it. Internal Routing For Shifter and Brake Cables - By routing the brake and shift cables inside the frames, they are out of harm's way and away from the elements. That means shifting and braking performance last longer between services, and the bikes look clean! 2.35" Tire Clearance - The Storm series comes equipped with 2.25" tires for a smooth, all-round fast ride, but the frame is designed to take up to 2.35" rubber, so if your adventures start to get a little looser, just throw on some wider tires, and the Storm is good to go! Two Wheel Sizes, One Bike - Depending on what frame size you ride, the Storm is available in a wheel size to suit you. The XS, and S are equipped with 27.5" tires to help fit smaller riders, and the L and XL feature 29" wheels so taller riders can take advantage of their smooth ride. If you ride a medium, you're in luck! You get to choose either wheel size depending on your preference! Wheel size: - Sizes XX-Small – Medium: 27.5-inch - Sizes Medium – X-Large: 29-inch

All barn-burner and no benchwarmer, the Rockhopper Sport throws out the playbook when it comes to putting performance points on the board while playing some serious defense on behalf of your wallet. Game-ready with Tektro hydraulic disc brakes, Altus shifting from Shimano, and an SR Suntour XCM fork that's built to hustle, the Rockhopper Sport can tack up the win on any given Sunday—and the rest of the week, for that matter. - A heart of gold, the Rockhopper's lightweight yet durable Premium A1 Aluminum frame features butted aluminum tubes in order to keep weight low and strength high, all while providing increased standover clearance, slick internal cable routing, and dropper-post compatibility. With the goal of making sure that the Rockhopper offers both the best fit and best performance for every person, no matter their measure, we've paired each Rockhopper frame size with the optimal wheel size. The result is a Rockhopper to fit every rider and the assurance that every Rockhopper is rolling on the best-handling wheel for its frame size. - Reign in speed and dial up your confidence with powerful braking from Tektro's M275 hydraulic disc brakes. - 2x Shimano Altus shifting handles drivetrain duties while you focus on the ride. - A durable Formula freehub and SunRace 9-speed cassette keep you rolling smoothly and promise countless miles of fuss-free performance.

Get a feel for the trail with this all-new aluminum hardtail made for aspiring singletrack riders. It features stable, fast-rolling 29-inch or more-playful 27.5-inch wheels so you can push the pace on climbs and let loose on the descents. Built on a new lightweight ALUXX aluminum frame that features classic hardtail design plus the balanced riding characteristics of either larger diameter 29-inch or 27.5-inch wheels, Talon is a great choice for XC or light trail terrain. The frame geometry is specifically designed to adapt to its respective wheel size and either an 80mm or 100mm suspension fork (depending on frame size). It's a confident ride that's perfect for ambitious riders who want to take their off-road skills to the next level. Proven alloy performance ALUXX aluminum frameset is hand-built in-house by the world leader in aluminum engineering. Balance and stability Frame geometry is designed to optimize the balance and roll-over capabilities of 29-inch wheels or the liveliness of 27.5-inch wheels (depending on frame size). XC control Suspension fork offers either 80mm or 100mm of smooth travel for added XC control. Wheel size: Sizes X-Small – Medium: 27.5-inch Sizes Small – X-Large: 29-inch

Every ride is an adventure - and the Indie is your perfect companion! If you're looking to escape the ordinary, color a little outside the pristinely-paved lines of city riding, and take your outings a little further, this is where you want to be! With its high-volume 27.5x2.0" tires, the Indie is designed to navigate the unexpected in urban landscapes, turning every ride into an adventure to remember. - Rugged aluminum frame with easy rack and fender mounting - Steel fork with accessory mounting options - Shimano 3x7spd drivetrain offers a wide range of gears - Hydraulic disc brakes give strong, low-maintenance stopping power - Ergonomic bar with 30deg sweep is comfortable and provides a "heads-up" riding position. - Hydro brakes - 3x7 speed RIDER BENEFITS: - LOW KEY, HIGH TECH ALLOY FRAME: The Indie's alloy frame features custom formed tubing and purpose-built features to produce a lightweight, tough frame that will deal with anything the city dishes out and be a blast to ride. - 27.5" WHEELS - STRONGER, LIGHTER, FASTER: The Indie features 27.5" wheels. They're stronger and stiffer than traditional 700c's, accelerate quicker, and are lighter, to boot. - ROAD PLUS TIRES: When you're riding around the city, the last thing you need to worry about is getting flats on potholes, nor do you want to change routes just because there's a construction zone up ahead. The Indie's 27.5x2.0" tires provide increased grip, greater comfort, and the same outer diameter as a 700x30c tire, so they're fast, too! - ERGONOMIC BAR: The Indie is designed around a custom 26mm rise handlebar which features lightweight alloy construction and a 30 degree sweep for comfort and control around town. - EASY ACCESSORIZATION: The Indie is adorned with fully integrated mounts for fenders, racks and lights so it's as adaptable as it is fun to ride.

On endless stretches of roadway, the Norco Valence SL Frameset invites you to get comfortable for the long haul. This responsive, race-ready carbon frame reduces vibration through arcing seat stays, while the oversized downtube, bottom bracket shell, and broad chainstays efficiently transmit rider input for explosive acceleration. Adding to the lively feel is a tapered head tube mated to a full-carbon fork for precise steering response, giving you the tools you need to clock your best gran fondo yet.

The Aurum Aluminum offers a DH-proven design in a premium aluminum frame. As the ultimate DH park rig, the Aurum Aluminum will happily churn out park lap after park lap throughout the season. 200mm of front and rear travel deliver excellent suspension performance and will turn the roughest terrains into smooth rides. Originally developed in collaboration with Norco Factory Racing, the bike’s World-Cup racing heritage will also put any passionate downhill racer to the forefront when racing against the clock.

Created in the rugged British Columbia mountains that inspire every bike we make, the Fluid HT is built with nimble, confident handling that'll give you every opportunity to discover which type of trail riding you prefer, and allow you to ride your best once you get there. The progressive aluminum frame design creates a powerful pedaling position, distributes your weight ideally between both wheels, and allows the front suspension to soak up bumps and keep your tires connected to the trail. - 6061 DB alloy Fluid frame - Trail geo with 120mm suspension fork - 27.5" sizing options in XS/S/M - 29" in M/L/XL - Tire fitment up to 2.6" - Internal routing for shifter and brake cables - Shimano Deore 11spd Drivetrain w/11-46T Cassette - Maxxis Ardent 2.4" Tires - TranzX 130mm Dropper Post RIDER BENEFITS: - PROGRESSIVE DESIGN: The Fluid HT uses Norco's holistic approach to fit and geometry to achieve its playful, capable singletrack performance. The unique combination of longer reach, slacker head tube angle and steep seat tube angle provides a more forward weight distribution within a longer wheelbase. This allows more powerful pedaling, increased climbing traction and added grip and control when descending so you can confidently navigate the trail. - LIGHTWEIGHT ALUMINUM FRAME: The premium X6 double-butted aluminum frameset features size scaled tubing to maintain the same stiffness and ride quality across all frame sizes. This allows every rider to enjoy the same responsive and playful trail riding experience. Thoughtful design details like internal cable routing and smooth welding technology allow for clean lines and a quiet, rattle-free ride. - NO-COMPROMISE COMPONENT SELECTION: Thoughtful component selection at all price points bring performance to Fluid HT riders of all levels. Featuring dropper posts, reliable 1x drivetrains, and tubeless compatible 2.6" tires for maximum traction and control, the Fluid HT is ready for the trails you know and the ones you have yet to explore. - 27.5" AND 29" WHEELS: Designed around 27.5" wheels for XS-M frame sizes and 29" wheels for M-XL, the Fluid HT gives medium-sized riders a choice of wheel size allowing them to further fine tune handling characteristics based on their size, riding style and preferences. Both are tuned to deliver almost identical ride handling and optimal performance on any trail you can find. Wheel size: - Sizes X-Small – Medium: 27.5-inch - Sizes Medium – X-Large: 29-inch

Excuse the brag, but we've really outdone ourselves here. Proving that true trail-taming capability doesn't have to come at an intimidating price, the Rockhopper Expert is the culmination of 30 years of redefining the relationship between value and performance. Start with a painstakingly engineered Premium A1 Aluminum frame, add in modern geometry that keeps one eye on efficiency and the other on confident capability, and you have the rock-solid foundation of our best Rockhopper yet. Pair that with a parts list that just doesn't quit (...can we get a shoutout for RockShox's Judy SoloAir fork and Shimano's always-in-charge MT200 hydraulic disc brakes?) and you have a tubeless-ready, SRAM Eagle 1x12-equipped Rockhopper that's absolutely prepared to fly. - A heart of gold, the Rockhopper's lightweight yet durable Premium A1 Aluminum frame features butted aluminum tubes in order to keep weight low and strength high, all while providing increased standover clearance, slick internal cable routing, and dropper-post compatibility. With the goal of making sure that the Rockhopper offers both the best fit and best performance for every person, no matter their measure, we've paired each Rockhopper frame size with the optimal wheel size. The result is a Rockhopper to fit every rider and the assurance that every Rockhopper is rolling on the best-handling wheel for its frame size. - A breath of fresh air at this price point—and plenty north of it, RockShox’s Judy SoloAir brings air-sprung sensitivity and performance to the masses with a killer value proposition: more bang, less buck. The TurnKey damper deftly dishes out travel letting you focus on what’s ahead. - Soar up climbs and dive down descents with SRAM's ultra-wide-range SX Eagle 1x12 drivetrain. - Tubeless-ready rims and tires keep your options open and traction on-call.

The Tactic is a race-proven speed machine purposefully designed for carving up asphalt and dominating the race circuit. Engineered for performance with aggressive race geometry, an ultra-stiff Power Chassis, and slender ARC Race stays, the Tactic delivers the perfect balance of sprint-ready responsiveness and vibration damping compliance. You already have your strategy, execute with your Tactic.

The Rove has become the go-to bike for people all over the world that are itching to just...go! It's spec'd just right, is easy on the eyes—the Rove makes quick work of the commute, gravel trail, or the after-work fitness lap on your local hill. The Rove is the elusive 650x47c steel bike that you can afford. It was cool before cool was cool. It is a bike that wants to ride anywhere YOU want to ride. KONA CROMOLY Very few materials offer as much shock absorption, durability and supple-ride characteristics as steel. We've never strayed from cycling's original material and have worked tirelessly to adapt, refine and innovate Kona Cromoly framesets as rider demands continue to evolve. TAPERED HEAD TUBE More girth at the bottom of the head tube better distributes shock force, prolonging the bearing life of the headset itself and eliminating brake shudder, while providing confident steering performance. The inherent strength of its triangular design also means a stronger steering position and improved balance, giving the rider more control in rough terrain. A zero-stack, tapered head tube also puts strength where the load is going—into the lower headset cup—maximizing bearing durability where it's needed. TUBELESS COMPATIBLE RIMS Tubeless rims allow for tires with more puncture resistance; the ability to run lower tire pressure, which provides better tire grip on the trail; lower rolling resistance; and weight savings over traditional tube and tire systems. 12x142mm AXLE 12x142mm, 12x148 and 12x157 rear axle standards provide two major advantages to the Kona rider: the 12mm diameter of the rear axle provides the rear hub and frame with a stiff interface, while the 142/148/157mm outer diameter of the hub allows the wheel to be quickly and properly positioned in the frame before the rear axle is inserted. For 2017, you'll see the 12x148 Boost standard in the mix. Boost spacing provides more tire clearance at the chainstay yoke, while the rear wheel is stiffer and more durable relative to a 12x142 thru-axle. 650b WHEELS 650b wheels and tires have a similar overall diameter to a traditional 700c gravel or commuting tire, but with a smaller diameter rim and a wider, taller tire. The extra air volume in this new generation of urban and mixed-surface tires means they can be run comfortably at lower pressures while still rolling quickly on a variety of surfaces. It's the best of both worlds.

The Search XR A2 is an adventure seeker that blurs the lines between mountain and road, pushing the limits of what you’d expect from a drop bar bike. The X6 butted aluminum frame and mid-modulus fork offer lightweight, agile stability, efficient pedaling, and comfortable vertical compliance. With generous tire clearance (45mm/42mm with fenders); rack, fender, and bottle mounts; and a comfortably quick rider compartment, the Search XR A1 allows you to explore singletrack trails, tackle a gravel loop, or head out for an extended bike-packing excursion. With thru-axle hubs, WTB ST Light i23 TCS 2.0 tubeless-ready rims and wide range Shimano GRX/Tiagra 22-speed drivetrain and Tektro mechanical disc brakes, the Search XR C3 is ready to take on whatever adventure you’re up for. The internally routed cables and sealed Das Boot seat collar keep critical mechanical systems away from the elements on those especially adventurous sojourns. - Double Butted X6 Aluminum frame - Mid-Modulus carbon fork - WTB ST i23 TCS 2.0 wheelset - Shimano Tiagra 22-speed drivetrain - Tektro MD-C550 dual-piston mechanical disc brakes

The Sutra SE is the perfect bike for the rider that knows exactly what they want in a long-haul touring bike. The traditionalist in them wants a 3x drivetrain and bar-end shifters. They want steel because everyone knows that steel isn't just the right way—it's the only way. Get out your bike packing gear, plan your trip, and mount up. The Sutra SE is ready to take you across the city or across the continent with comfort and ease.

Norco's 100mm Revolver full suspension is the ultimate XC Race weapon. The stiff, feather-light carbon frame will have you surging up climbs, while racer-approved Gravity Tune geometry ensures the bike and rider are poised and confident on descents. With kinematics optimized for cross-country racing and A.R.T. suspension, the Revolver delivers maximum pedaling efficiency and predictable, stable support when the course gets chunky. The all-new Revolver FS has what it takes to win – you supply the heart.

You're looking for a smooth ride across mixed terrain. You're a fan of steel. You have discerning taste but aren't caught up in trends. You want a bike that looks good, rides great, and will last you a lifetime. You're the person that buys a great product at a great price. Look no further than the Rove DL. It's been a workhorse for years. Inspired by mountain biking, but decidedly more touring oriented, the Rove DL checks all the boxes for functionality, comfort, and style. KONA CROMOLY Very few materials offer as much shock absorption, durability and supple-ride characteristics as steel. We've never strayed from cycling's original material and have worked tirelessly to adapt, refine and innovate Kona Cromoly framesets as rider demands continue to evolve. TAPERED HEAD TUBE More girth at the bottom of the head tube better distributes shock force, prolonging the bearing life of the headset itself and eliminating brake shudder, while providing confident steering performance. The inherent strength of its triangular design also means a stronger steering position and improved balance, giving the rider more control in rough terrain. A zero-stack, tapered head tube also puts strength where the load is going—into the lower headset cup—maximizing bearing durability where it's needed. TUBELESS COMPATIBLE RIMS Tubeless rims allow for tires with more puncture resistance; the ability to run lower tire pressure, which provides better tire grip on the trail; lower rolling resistance; and weight savings over traditional tube and tire systems. 12x142mm AXLE 12x142mm, 12x148 and 12x157 rear axle standards provide two major advantages to the Kona rider: the 12mm diameter of the rear axle provides the rear hub and frame with a stiff interface, while the 142/148/157mm outer diameter of the hub allows the wheel to be quickly and properly positioned in the frame before the rear axle is inserted. For 2017, you'll see the 12x148 Boost standard in the mix. Boost spacing provides more tire clearance at the chainstay yoke, while the rear wheel is stiffer and more durable relative to a 12x142 thru-axle. 650b WHEELS 650b wheels and tires have a similar overall diameter to a traditional 700c gravel or commuting tire, but with a smaller diameter rim and a wider, taller tire. The extra air volume in this new generation of urban and mixed-surface tires means they can be run comfortably at lower pressures while still rolling quickly on a variety of surfaces. It's the best of both worlds.

Want to see what you're capable of? First, you need a bike to get you there. Get started with Norco's Range Carbon 7.3 Framekit. Its lightweight carbon frame is seriously stiff for inspired cornering and wonderful responsiveness, while the 650B wheels increase traction and hold momentum like a 29er, yet are quick, playful and strong like 26-inch hoops. Out back you've got 160mm of Norco's legendary A.R.T suspension so you'll have the confidence and control to barrel into anything full speed. Oh yeah, that's all driven by a Cane Creek Double Barrel shock for maximum trail steeze. The 7.3 framekit has the mount for a front derailleur, so it's all ready to go for 2x or 1x systems.

Norco’s Aurum Carbon 7.1 is here to blast backwoods shuttle runs, laps in the park, and World Cup courses alike. Its super-responsive, lightweight carbon frame uses race-proven geometry to rip corners and maintain stability when tackling some of the nastiest tracks on earth. Norco knows that DH bikes experience some of the roughest riding conditions, so they incorporate Armorlite resin and integrated frame guards throughout to bolster impact resistance, meaning you can focus on taking the fastest line, not necessarily the safest. Norco’s A.R.T. rear suspension with Gravity Tune powers Cane Creek’s insanely adjustable Double Barrel coil shock for a perfect blend of big-hit compliance with pedaling efficiency. Build up the Aurum Carbon 7.1 and get ready for the ride of your life!

The Ruby Comp makes sure that you have what you need to explore the road less traveled, while keeping room in your wallet for a mid-ride cappuccino. It features a FACT 9r carbon fiber frame that's been outfitted with Shimano's bombproof Tiagra components, an ultra-stiff Praxis crankset, and a whole host of women's-specific components that are guaranteed to help you get the most out of your ride. Of course, you'll also benefit from our proprietary technology that's been tested and proven on the cobbles of Northern France, like our vibration absorbing Zertz inserts throughout the frame and fork and a compact race design. - Enjoy a comfortable and responsive ride with the lightweight Specialized FACT 9r carbon frame. Featuring Zertz to help reduce road chatter, it provides a responsive yet smooth ride with no compromise on performance. - The agile and responsive Specialized FACT carbon, full-monocoque fork features Zertz inserts to absorb road roughness and give you a smoother ride. - Power to the pedals is provided by the exceptional Praxis Alba alloy crankset. It's stiff and efficient, and the ramping of the chainrings ensures beautiful shifts between rings.